The feisty marsupial faces an uncertain future as Devil Facial Tumour Disease (DFTD), an infectious cancer, rips through populations in the wild.
Virgin will put the hand painted sculptures at domestic airports across the country in an effort to raise money for research into the condition.
Save the Tasmanian Devil Appeal manager Jessica Tyler said the funds were badly needed.
"The plight of the Tasmanian devil is pretty serious at the moment, it's an officially endangered species," Ms Tyler said.
"It's in a bit of trouble out there in the wild and we're working very hard to manage healthy devils so we can restock the wild if we need to."
Well done Virgin!
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